
Is social media just about marketing?
After several recent conversations about social media at our university I find myself in familiar territory once again. It’s almost like groundhog day to experience the endless cyclical repetition of early semester academic keenness, quickly followed by mid semester lethargy and scepticism due to teaching exhaustion, with a finishing flurry of resounding I told you so from Marketing who always insist it’s their job. The… Read more →